£7.7 billion annually on maintaining gardens?

Hello again..

That's right, British folk really do love their gardens and collectively we spend £7.7 billion per year on maintaining them and part of that spend is on garden furniture. 


Garden furniture has been around in all shapes and sizes since the 18th Century and over time has been developed in all sorts of materials including wood, stone, rattan, cast iron and more recently, there has been a move towards man-made materials.


Currently there is a lot of choice of furniture on the high street and on-line but I have to say that there isn't much innovation. Go down to your local garden centre and you will see the same products time and time again - perfectly good furniture but mass produced and uninspiring none the less.


At the other end of the spectrum there is a market for bespoke, one-off furniture for those who see garden furniture as art or for whom originality and exclusivity are important factors.


At Waterwell we have always had a really good understanding of customers' likes and dislikes, what is on trend and what suits a London garden. Also, having been in business for over 20 years we have built a pretty useful contact list of the best furniture designers, sculptors and artists around the UK.

We have always acted as "go-to for gardens" advisors for our customers and have been helping them in an ad-hoc way for years by showing them who they might like to use and just as importantly, whom to avoid.
So, for the first time we are acting as the middle man to enable innovative and creative people to showcase their product on a dedicated page on the Waterwell website. 


The best designers, made to order products and most importantly, they can be adapted to fit the space perfectly. This is not off the shelf product or bespoke product, this is Waterwell product, perfectly suited to your garden.


Until next time...